• Internet Ecommerce 26.04.2018

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    Integrated Brand Marketing and Measuring Returns PDF




    : Integrated Brand Marketing and Measuring Returns

    ISBN : #0230577342 | Date : 2010-07-07

    Description :

    PDF-9cf47 | A successful marketing manager needs to be able to use different media channels to reach specific audiences, and know through campaign research and evaluation, how the component parts of integrated brand marketing are working. This book explores this criteria…. Integrated Brand Marketing and Measuring Returns


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